Cybersecurity
NETACEA
Rebrand for the tech leader in bot security
Project management
July 2023 - March 2024
Netacea isn't just another cybersecurity company. They're at the forefront of the industry, and they wanted their brand to reflect that. It was time for a refresh, one that would showcase their cutting-edge approach and unwavering commitment to keeping major brands safe.
Team
Client: Netacea
Design: RENOWNED Studio
Project management: Elysa Tocny-Castry
Motion Design: Sayeed Islam
Illustrations: Emil Paun
Front-end Development: Tom Hopcraft
Agile approach
I adopted an agile approach throughout the redesign. This meant, the teams could be flexible and adjust our plans as we went. It all started with brand research, then we built an initial version of the key pages of the website (a prototype) to test with real people matching the identified user personas. We factored in the SEO recommendations to make sure the site was easy to find online. This constant feedback loop ensured the final product perfectly matched our client's evolving needs.
Deliverables:
Website and Branding, Wireframes, Hi-fi prototype, Illustrations, Animations, Design system.